If you are reading this when it was originally posted, then the Starbucks Pumpkin Spice Latte made their official 2018 debut two days ago – Tuesday, August 28. It’s the earliest it’s ever been widely released, being beaten only by a secret release on August 26 in 2014.
If you have been reading this blog for almost any length of time, especially since I made this post last September, you will know that not only is autumn my favorite season, but I fucking love pumpkin spice lattes and pumpkin spice flavored (almost) anything.
And I’m not ashamed of or embarrassed about it. And if you love it, you shouldn’t be, either.
It’s no surprise that loving PSL’s and all the pumpkin spice treats that start making their debut in August is fodder for memes and crappy jokes these days, and just saying “PSL” immediately conjures up a stereotypical lover of the PSL and fall in general in your head.
And I’m done asking “why”. I’m done asking “what’s wrong with loving pumpkin spice”, because I know why. And I know what’s “wrong” with it. It’s a misogyny thing. If it was something that men stereotypically loved, it would be fine. It would be perfectly acceptable. It would be “cool” for females to like it because they’re “not like other girls” and could “handle it”. But it’s not. It’s a stereotypically female drink, and for that reason alone, it must be mocked and hated on (and not just by the people that genuinely don’t like the flavor). And some girls feel it necessary to distinguish themselves as PSL haters because it separates them from the hoards that love it, because heaven forbid we be like or similar to other girls. Because obviously we’re all just the same.
*eyes rolling so far back in my skull I can taste the PSL I had yesterday*
Instead of pretending I don’t understand the hate, I’m choosing to focus on my love for it this year.
Today (it’s Tuesday morning when I’m writing this), I’m meeting with Kristin (my best friend, if you haven’t gathered by previous posts) at the Starbucks inside Target, and we’re going to order our first PSL’s of the year together – something we haven’t done in… ever, I don’t think. I will be wearing my pumpkin earrings and necklace I made, and one of my two pumpkin spice themed shirts and we’ll walk around Target in all our fall and pumpkin glory and happiness and feel zero shame. Because why, if it’s not hurting anyone, should my happiness in any way bother anyone else?
Am I expecting stares and a few snickers? Sure. But am I going to let it keep me from being happy? Not even a little bit. Because with all the negativity in the world today, unapologetically enjoying a PSL is one of the simplest, easiest ways to bring yourself joy.
*edited to add: the barista was the best and super enthusiastic, and though I got a few stares, no one made a fuss otherwise. But I wore my pumpkin regalia proudly and Kristin LOVED her necklace I made her.
P.S. Yes, I am 1000% aware that there are much larger problems going on in the world, but that’s just one more reason why we need to let people enjoy things without constantly trying to bring them down.